PRKS Profile
United Parks & Resorts Inc., formerly known as SeaWorld Entertainment, Inc., is a premier theme park and entertainment company based in Orlando, Florida. Established in 1959, the company rebranded to United Parks & Resorts Inc. in February 2024 to reflect its broader scope and diversified portfolio. The company operates a wide range of attractions and entertainment venues across the United States, with a focus on delivering immersive experiences and engaging entertainment to its guests.
The company’s portfolio includes iconic theme parks and water attractions under several well-known brands. It operates SeaWorld parks in Orlando, Florida; San Antonio, Texas; and San Diego, California, offering a combination of marine life exhibits, thrill rides, and live shows. Additionally, United Parks & Resorts runs Busch Gardens parks in Tampa, Florida, and Williamsburg, Virginia, known for their unique blend of amusement rides, animal encounters, and cultural themes.
Beyond its core theme parks, United Parks & Resorts also manages a variety of water parks, enhancing its presence in the entertainment sector. These include Aquatica in Orlando and San Antonio, and Water Country USA in Williamsburg. The company’s other water-based attractions include parks in Chula Vista, California, and Tampa, Florida. Additionally, United Parks & Resorts operates Discovery Cove, a reservation-only park in Orlando, known for its interactive marine experiences, and Sesame Place in Langhorne, Pennsylvania, a family-friendly park with Sesame Street-themed attractions.
With its extensive network of twelve theme parks, United Parks & Resorts provides a diverse range of entertainment options catering to various interests and age groups. The company's commitment to delivering high-quality experiences across its brands reflects its position as a leader in the theme park and entertainment industry, continually expanding and enhancing its offerings to meet the evolving expectations of its visitors.
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