OTLY Profile
Oatly Group AB is a leading provider of plant-based dairy alternatives, specializing in products derived from oats. Founded in 1994 and headquartered in Malmö, Sweden, the company is renowned for its innovative approach to oat-based food and beverage solutions. Oatlys product lineup includes a diverse array of items such as Barista Edition oat milk, which is designed to froth well for coffee and espresso beverages, as well as oat-based yogurts and frozen desserts. The company also offers a range of flavored ready-to-drink beverages, including cold brew lattes, mocha lattes, matcha lattes, and mini oat drinks in both original and chocolate varieties.
In addition to its beverages, Oatly Group provides a selection of cooking products that cater to both everyday and gourmet needs. This includes Cooking Cream in both regular and organic formulations, Crème Fraiche, Whipping Cream, Vanilla Custard, and a variety of spreads. These products are designed to serve as versatile ingredients in both home cooking and professional kitchens, reflecting the companys commitment to providing plant-based alternatives that do not compromise on taste or functionality.
Oatlys commitment to sustainability and health is central to its business model. The company's focus on oat-based products aligns with growing consumer demand for plant-based and environmentally friendly food options. Oatly leverages its proprietary technology to process oats into high-quality, nutrient-rich products that aim to offer both health benefits and a lower environmental footprint compared to traditional dairy. The company has positioned itself as a pioneer in the plant-based dairy sector, capitalizing on the increasing shift towards sustainable and plant-based diets.
Originally founded as Havre Global AB, the company rebranded to Oatly Group AB in March 2021, marking a significant step in its global expansion strategy. Today, Oatly operates internationally, with a strong presence in various markets across Europe, North America, and Asia. The companys continued growth and innovation reflect its dedication to transforming the food industry by providing plant-based dairy alternatives that meet the evolving needs and preferences of consumers worldwide.
|