LULU Profile
Lululemon Athletica Inc., along with its subsidiaries, specializes in the design, distribution, and retailing of athletic apparel and accessories tailored for both women and men. Operating through two main segments, namely Company-Operated Stores and Direct to Consumer, the company offers a comprehensive range of products suitable for a healthy lifestyle and various athletic pursuits like yoga, running, and training.
Aside from pants, shorts, tops, and jackets, Lululemon also provides fitness-related accessories and footwear to complement its apparel lines. The distribution channels include a network of company-operated stores, outlets, and warehouse sales, along with an interactive workout platform. Additionally, the company reaches customers through a diverse array of wholesale accounts such as yoga studios, health clubs, fitness centers, temporary locations, and digital platforms including mobile apps and its e-commerce website, lululemon.com.
As of January 30, 2022, Lululemon operated 574 company-operated stores globally under its recognized brand, spanning key markets in the United States, Canada, China, Australia, the United Kingdom, Japan, and several European and Asian countries. The company's market presence extends further through license and supply arrangements, enhancing its reach and customer engagement across multiple geographies.
Founded in 1998 and headquartered in Vancouver, Canada, Lululemon Athletica continues to evolve its product offerings and expand its retail footprint worldwide, catering to a growing base of fitness enthusiasts and lifestyle-conscious consumers.
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