LDWY Profile
Lendway, Inc. specializes in providing comprehensive in-store advertising solutions tailored to the needs of consumer-packaged goods manufacturers, retailers, shopper marketing agencies, and brokerages across the United States. The company's offerings include a broad array of in-store signage solutions designed to enhance point-of-purchase visibility. These solutions encompass brand equity signs, tear pads, and various display marketing materials that aim to drive consumer engagement and boost product visibility.
In addition to signage, Lendway provides display solutions that include fully customized temporary, semi-permanent, and permanent displays. These displays are crafted to meet specific promotional needs and enhance the in-store shopping experience. The company also offers merchandising solutions that are integral to optimizing product placement and promotional effectiveness within retail environments.
Lendway’s on-pack solutions further include services such as BoxTalk, which involves product packaging enhancements, as well as the provision of coupons, recipes, and cross-promotions. These on-pack strategies are designed to create additional value for both retailers and consumers, driving increased product interaction and sales.
Apart from its core advertising and display services, Lendway operates a non-bank lending marketplace, expanding its business model to include financial services. The company, formerly known as Insignia Systems, Inc., adopted the name Lendway, Inc. in August 2023, reflecting its broader strategic focus. Established in 1990 and headquartered in Minneapolis, Minnesota, Lendway continues to evolve its service offerings to meet the dynamic needs of the retail and marketing sectors.
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