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KUKE - Kuke Music Holding Limited


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KUKE Profile

Kuke Music Holding Limited logo

Kuke Music Holding Limited is a prominent player in the classical music industry in China, offering a diverse range of services through its subsidiaries. The company operates primarily through two business segments: Subscription, Licensing and Smart Music Learning Business, and Music Events and Performances Business. The Subscription, Licensing and Smart Music Learning Business segment focuses on distributing commercial music copyrights and providing comprehensive music education solutions. This includes licensing classical music content to online entertainment platforms, digital music service providers, film and television production companies, airlines, and smart hardware manufacturers, thereby enhancing its reach and influence across various media channels.

The Music Events and Performances Business segment is dedicated to organizing music festivals and performances, as well as selling musical instruments. This segment plays a key role in promoting classical music and engaging audiences through live events. Kuke Music's involvement in music events extends to staging high-profile festivals and concerts, which helps foster a vibrant music culture and provides opportunities for emerging and established artists alike. Additionally, the company's sales of musical instruments support both amateur and professional musicians, contributing to the overall growth of the music community.

As of December 31, 2021, Kuke Music had established a strong presence in the educational sector with 802 institutional subscribers. This includes 477 universities and music conservatories, alongside 325 public libraries, reflecting the company's extensive influence in music education and its commitment to fostering musical talent and knowledge. The company's subscription model and licensing agreements facilitate access to its rich catalog of classical music, enhancing the educational and cultural experiences of its subscribers.

Founded in 2002 and headquartered in Beijing, China, Kuke Music Holding Limited has evolved into a leading force in classical music licensing and education. Its strategic initiatives in content licensing, music events, and educational services underscore its dedication to promoting classical music and expanding its market reach. With a robust infrastructure and a broad network of institutional clients, Kuke Music continues to drive innovation and excellence in the classical music industry.

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