IZEA Profile
IZEA Worldwide, Inc., through its subsidiaries, operates as a leading provider of online marketplaces that facilitate connections between marketers and content creators. The company's technology-driven solutions are designed to streamline the management of content workflows, creator search and targeting, bidding processes, analytics, and payment transactions. These platforms are integral to the company's operations, enabling effective management of influencer marketing campaigns for its clients.
The company's core offerings include influencer marketing and custom content campaigns, which are promoted through its sales team and various platforms. Key platforms under IZEA's umbrella include IZEA Exchange, BrandGraph, and Shake. These tools allow marketers to engage with content creators and manage their campaigns efficiently, leveraging data-driven insights to optimize performance and reach.
IZEA Worldwide’s technology platforms are pivotal in supporting influencer marketing strategies, offering robust solutions for campaign management and performance tracking. By integrating various aspects of the content creation and marketing process, the company provides a comprehensive suite of services that enhances the effectiveness of its clients' marketing efforts.
Founded in 2006 and headquartered in Orlando, Florida, IZEA Worldwide, Inc. was previously known as IZEA, Inc. The rebranding to IZEA Worldwide, Inc. in August 2018 reflects the company's expansion and global focus. As a pioneer in the influencer marketing industry, IZEA Worldwide continues to drive innovation and provide value through its advanced technology solutions and extensive network of content creators.
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