FIZZ Profile
National Beverage Corp., headquartered in Fort Lauderdale, Florida, operates through its subsidiaries to develop, produce, market, and distribute a diverse portfolio of beverages across the United States and Canada. Established in 1985, the company focuses on meeting the preferences of active and health-conscious consumers by offering a range of products including sparkling waters, energy drinks, juices, and carbonated soft drinks.
Under brands such as LaCroix, LaCroix Cúrate, LaCroix NiCola, Clear Fruit, Rip It, Everfresh, Everfresh Premier Varietals, and Mr. Pure, National Beverage Corp. caters to a broad customer base through retail, convenience, and food-service distribution channels. Its offerings are designed to align with evolving consumer tastes and lifestyles, emphasizing health, wellness, and flavor innovation.
In addition to its sparkling water and juice lines, the company markets carbonated soft drinks under the Shasta and Faygo brands, enhancing its product diversity and market reach. This strategic approach allows National Beverage Corp. to maintain a strong presence in both mainstream and niche beverage markets, fostering brand loyalty and market expansion.
With a commitment to quality and consumer satisfaction, National Beverage Corp. continues to innovate within the beverage industry, leveraging its established brands and distribution networks to drive growth and meet the dynamic demands of modern consumers.
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