EVC Profile
Entravision Communications Corporation operates globally as a diversified advertising, media, and technology firm. Organized into three key segments Digital, Television, and Audio the company excels in reaching and engaging diverse Hispanic audiences across different levels of cultural integration and media platforms. Its extensive portfolio offers comprehensive advertising solutions spanning digital, television, and audio properties, providing clients with seamless integration and impactful marketing strategies.
At the forefront of its digital capabilities, Entravision delivers end-to-end advertising solutions through platforms like Smadex, a programmatic ad buying platform facilitating data-driven campaigns. This enables advertisers and agencies to optimize their digital ad spend efficiently across online marketplaces. The company also specializes in mobile performance solutions, offering managed services that connect advertisers with consumers on mobile devices, bolstering engagement and brand visibility.
In the realm of audio advertising, Entravision's robust offerings include digital audio solutions tailored for advertisers seeking effective brand engagement through targeted messaging. Complementing these efforts, the company operates a radio network that sells advertisements and syndicated programming, enhancing its reach and influence in the media landscape.
Founded in 1996 and headquartered in Santa Monica, California, Entravision Communications Corporation operates 50 television stations and 46 Spanish-language radio stations as of early 2022. Its clientele spans various industries such as e-commerce, retail, entertainment, and financial technology, underscoring its role as a pivotal player in the advertising and media sectors.
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