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BC Stock - Brunswick Corp.


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Brunswick Corporation is a global leader in the design, manufacturing, and distribution of recreational products. Established in 1845 and headquartered in Mettawa, Illinois, the company operates through three primary segments: Propulsion, Parts & Accessories, and Boat. The Propulsion segment supplies a wide range of outboard, sterndrive, and inboard engines to independent boat builders, governments, and marine enthusiasts through a network of dealers, retailers, and service centers. It also offers related controls, rigging, and propellers under renowned brands such as Mercury, Mercury MerCruiser, and Mercury Racing.

The Parts & Accessories segment provides essential engine components, electrical products, marine electronics, and control systems. Additionally, it offers a comprehensive selection of aftermarket products for both marine and non-marine applications, serving aftermarket retailers, distributors, and original equipment manufacturers worldwide. Brands under this segment include Mercury Precision Parts, Quicksilver, and Seachoice, catering to diverse customer needs across various markets.

The Boat segment encompasses an impressive portfolio of brands including Sea Ray, Bayliner, Boston Whaler, Lund, Crestliner, and Harris, among others. It offers a wide range of sport boats, cruisers, fishing boats, pontoons, and aluminum boats. Brunswick Corporation not only provides high-quality marine vessels but also supports the marine industry with dealer services and technology solutions. With its rich heritage and commitment to innovation, Brunswick continues to lead the recreational products market globally.

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Stock Sector: Consumer Durables: Recreational Goods

 

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